Black Friday is Amazon Australia's Biggest Shopping Day to Date

Black Friday is Amazon Australia's Biggest Shopping Day to Date

December 1, 2019 at 8:00 AM AEDT

Black Friday (November 29) was the biggest shopping day in Amazon Australia’s history

SYDNEY – 1 December, 2019 – customers made the most of the tens of thousands of products at discounted prices with Black Friday (November 29) the biggest shopping day in Amazon Australia’s history.

Some of the top selling products on Black Friday in Australia included Nintendo consoles and games, Phillips Hue smart lights, LEGO products, Huggies nappies, and Sony gaming products.

Matt Furlong, Country Manager for Amazon Australia said, "We were delighted to see customers in Australia getting the most out of our tremendous deals making Black Friday the biggest shopping day in Amazon Australia’s history.”

Black Friday highlights:

Ethical Zinc, a natural and reef safe, Australian sunscreen brand had its Black Friday sale exclusively on Amazon.

Giving Aussie bargain hunters 40 per cent off, Chris Silvestro, CEO of Ethical Zinc said, “Black Friday was our biggest sales day ever, and was an exciting way to introduce our product to new customers. Having our Black Friday sale exclusively on gave us the online foot traffic we needed to make the sale a success. Being in the sunscreen business, the lead up to Christmas and the start of summer is an important time for us, we have certainly kicked off well on Black Friday and it sets us up for a strong sales period in the coming months.”

“We’ve broken all of our sales records this month, carrying momentum from Black Friday we’re looking forward to thousands of Aussie families using our products to protect themselves and the environment this summer,” Silvestro continued.

To deliver smiles for the holiday season, and the Starlight Children’s Foundation have this year appointed kids in hospitals across Australia – the Amazon Playmakers - to become official toy testers for the festive season – the Amazon Playmakers – by reviewing’s top 100 holiday toy list.

For every toy purchased from the Black Friday and Cyber Monday shopping events that featured in the Amazon Playmakers toy catalogue, Amazon Australia donated $5 to Starlight Children’s Foundation in addition to $40,000 of toys, games and crafts that will be donated to children in the Starlight Express Rooms



Amazon Playmakers

$5 of every eligible purchase/toy bought that features in the Amazon Playmakers catalogue across the Black Friday/Cyber Monday sales will be donated to Starlight Children’s Foundation. has guaranteed a minimum total donation of $50,000.


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About Amazon Australia

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